

All fresh-shelled. Everything made to order.
At Magic Lobster Roll Co., we bring New England lobster roll tradition to Naples — fresh Maine lobster on a toasted bun, touched with butter, every single time.
Something for everyone
Catering for any occasion
Feeding a crowd? We serve Naples, Bonita Springs, and beyond — with custom lobster roll platters available daily from 11am to 8:30pm.
A 4.9-star roll in Naples
Guests keep coming back for generous portions, fresh lobster with no filler, and a laid-back vibe that feels like a day at the beach.

Find us in the Vanderbilt Shoppes
We're right here in Naples at the Vanderbilt Shoppes, open for lunch, dinner, and happy hour — and the brand keeps growing beyond Florida. Come in, pull up a seat, and enjoy every bite.
Frequently Asked Questions
What are you known for?
We are known for New England Clam Chowder, Key Lime Pie, Lobster Roll, Grilled Cheese, Dessert, Shrimp, Deli Sandwiches, Mac and Cheese, Chowder, Blt, Salads, Lobster, Soup, Chicken Salad, Clam Chowder, Crab, Lobster Bisque, and Sandwiches
Where are you located?
We are located in Naples, FL at 2355 Vanderbilt Beach Rd Ste 148
What areas do you serve?
We serve the following areas: Pelican Marsh, Vanderbilt Beach, Palm River, North Naples, Palm River Estates, Pelican Bay, Naples Park, Vineyards, Island Walk, Golden Gate, Naples, Bonita Springs, Berkshire Lakes, Bonita Shores, Heritage Bay, East Naples, Council, and Lely.


