Magic Lobster Roll Co | Our Story
New England flavor, right here in Naples
We brought the bold, buttery taste of fresh New England lobster rolls to Naples — a laid-back beachy spot where the food does the talking.
How it started
We set out to create something Naples didn't have — a dedicated lobster roll spot built on freshness and quality. Everything is made to order, every roll touched with butter.
The roll that got a 96 out of 100
Our Monster XL Lobster Roll — warm Maine lobster with melted butter on a toasted roll — scored a 96/100 from YouTube reviewer theendorsement. We'll let the food speak for itself.
More than just a lobster roll
From the Deep South Roll and Hawaiian Roll to lobster tacos, lobster bisque, and all-you-can-eat specials, there's always something new to try — plus local craft beers and happy hour deals to round it all out.
A team that loves what they do
Our crew shows up every day ready to roll — literally. It's a casual, welcoming place where guests of all ages feel at home, and that starts with the people behind the counter.
